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Toy-tally Brilliant

January 4, 2019

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Idea

Uber listed a variety of ‘toy cars’ on its app over the festive period, with users being asked to make a donation to a children’s charity if they wanted to take a ride in one (rather than paying the brand its usual fare).

What We Like

The cars looked fantastic which was essential for this stunt to work.

Source: https://adage.com/creativity/work/uber-uber-toys/963386

No Need to Shout

NASAmazing

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